Let’s get something straight right now: you deserve to be paid for your purpose. If you’re a healer—whether you’re a spiritual coach, energy worker, tarot reader, therapist, or candle maker—you are allowed to make money doing what you love. There is no shame in that. In fact, I’d argue it’s divine alignment.
I know the struggle though. It’s not always easy to receive, especially when you feel called to give. But let me offer you some affirmations that helped me shift into an abundant mindset:
I attract, I don’t chase
My energy draws in what I want
I am more aware of what is holding me back
My self-beliefs matter
My past doesn’t dictate who I am
Money is my friend—it likes me
These affirmations became my daily reminders that healing and wealth are not mutually exclusive.
My Journey: From Design to Digital Healing
Before I started selling spiritual candles, digital offers, and building a brand rooted in wellness, I ran a graphic and web design business for over 14 years. I worked with small business owners, musicians, non-profits, event planners—you name it. I loved helping others bring their visions to life visually.
Eventually, I felt called to explore new paths. I started selling physical products and digital downloads—things that held energy and purpose. I now have five years of experience doing this, and let me tell you, there are pros and cons to each path.
Here’s what I’ve learned:
🛠️ Offering Services (Like Readings, Coaching, or Healing Sessions)
Pros:
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Deep connection with clients
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Instant feedback and transformation
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Higher price points
Cons:
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Time-for-money model
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Burnout if boundaries aren’t in place
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Harder to scale
📦 Selling Physical Products (Candles, Crystals, Herbal Blends)
Pros:
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Tangible connection to your energy
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Easier to build brand recognition
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Great for local markets & pop-ups
Cons:
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Inventory and shipping management
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Overhead costs
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Scaling can be challenging without help
💻 Selling Digital Products (Ebooks, Courses, Printables)
Pros:
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Passive income potential
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No inventory or shipping required
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Scalable and global
Cons:
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Requires upfront time to create
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Needs marketing systems in place
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May feel less “personal” without added support
Each of these paths has allowed me to serve, grow, and evolve in different ways. You don’t have to pick just one—but you do have to honor what season you’re in.
Build a Business That Supports You and Your Gifts
Making money as a healer isn’t just about “posting and praying.” It’s about structure and strategy just as much as soul.
🌱 Business Foundation Tip:
Before you launch anything, get clear on your mission, vision, messaging, business plan, and customer profiles. These are your roots. Don’t skip them. They help you stay aligned when shiny object syndrome kicks in.
📧 Email Marketing Tip:
Social media is cute, but it’s not enough. Algorithms change. People log off. Your email list is your business’s safety net. Build it early. Use a freebie, a special offer, or a quiz to draw people in—then nurture them like family.
📱 Social Media Marketing Tip:
Focus on relationships, not just reach. Show up as your authentic self. Let people see your heart. The people who feel you will follow you—and they’ll buy from you when the time is right.
Consistency is queen. Focus on the medium that highlights your strengths. If you love to talk, try podcasting. If you’re visual, go for Instagram or Pinterest. If you love writing, start a blog or an email newsletter.
The key? Pick one and grow from there.
Final Words: You Are Worthy
Being a healer doesn’t mean you have to struggle. You are allowed to rest. You are allowed to prosper. You are allowed to receive compensation for the energy you give.
Remember:
✨ You don’t have to do it like anyone else
✨ You don’t have to be everywhere
✨ You just have to show up in your magic
Which business model feels aligned for you right now? Let me know in the comments—or share this post with a fellow healer who needs the reminder. 💛